Toshiba is Japan first electrical company that never stopped innovating for over 145 years. As per company’s mission statement, “Committed to the People, Committed to the Future, Toshiba”, Toshiba aims to carry on its firm values by continuously developing products for better life in every corner of the world, including Thailand – with its mission to “Bring Good Things to Life”, a phrase which is widely known among the Thai people.

Toshiba Thailand Co., Ltd was established on August 1, 1969 by Mr. Korn and Thanpuying Niramol Suriyasat, together with Toshiba Corporation Japan, with the intention to sell the best products whether it’s a large electrical appliances such as refrigerator, multi-purpose freezer, washing machine, dryer, as well as air conditioner and air purifier; or small appliances such as water heaters, water dispensers, fans; and kitchen appliances such as rice cookers, thermos, and dishwasher etc.

Under the belief of “Details Matter, Because We Pay Attention to Every Detail”, Toshiba strives to create products that suit the lifestyles of every consumer with users and society as the focus. From designing products that meets the user’s needs, Japanese standard production process that uses environmentally friendly raw materials; as well as giving back to society to grow sustainably alongside Thai people.


This strong intention allows consumers to choose from a variety of innovative products that provide convenience for users of all ages. Toshiba will continue to develop, with  attention to all details for better quality of life, as reflects in the purpose of establishing Toshiba Thailand Co., Ltd over the past 55 years.

To “Bring Good Things to Life” to all Thai people.