Toshiba Thailand Company Limited reaffirms its leadership in home appliance technology by winning the "BUSINESS+ PRODUCT OF THE YEAR AWARDS 2025" in the Washing Machine Product category from Business+ Magazine in collaboration with the College of Management, Mahidol University (CMMU). The award recognizes brands that excel in innovation, creativity, and social and environmental responsibility.
Business+ Magazine, under ARIP Public Company Limited, together with the College of Management, Mahidol University (CMMU), organized the "BUSINESS+ PRODUCT OF THE YEAR AWARDS 2025" ceremony to honor outstanding products and services of the year that embody innovation and creativity in product and service development for better living and a brighter world. Under the concept "Reaching for the Hearts," the awards ceremony was presided over by His Excellency Nurak Marpraneet, Privy Councillor, who presented awards to deserving organizations at the Ballroom, Swissotel Bangkok Ratchada. This year, leading organizations and brands from various industries received a total of 42 awards.
This year, the Toshiba Washing Machine Model TW-T37BZP115MWT(WT) received the award in the Household Products - Home Appliances category. Mr. Arunpong Thongsutthi, Washing Machine Product Group Manager, represented the company in receiving the award. The success of Toshiba washing machines stems from the company's commitment to developing products that truly meet consumer needs, in line with the brand's core slogan "Details Matter." Toshiba washing machines offer diverse options to suit various consumer lifestyles and feature innovations designed for practical use, including Ultra Fine Bubble Pro technology that creates nano bubbles to remove deep-set stains, Aroma+ technology that helps clothes retain fragrance longer, the SENSEDOSE system that automatically dispenses detergent with precision, and the SENSEDRY system that intelligently controls temperature and humidity in washer-dryer models, as well as connectivity through the TSmartLife application for smartphone control and notifications.
Currently, Toshiba ranks as the third largest washing machine brand in the market, continuously focusing on product development for consumers who prioritize quality of life, health, and convenience, encompassing washing performance, durability, energy efficiency, and elegant, premium design. This aligns with the company's approach to delivering better quality of life to consumers while caring for the environment.
The "BUSINESS+ PRODUCT OF THE YEAR AWARDS 2025" serves as another testament to Toshiba's commitment to elevating home appliance innovation to meet modern lifestyles, while inspiring Thai brands to pursue sustainability in all dimensions.